Presentation Persona Mapping

Before you ever even open PowerPoint, use this Persona Map to get a better idea of your presentation’s Hero. Get clarity on who you’re talking to and what they think they know about your brand, and pump up the persuasive power of your pres.

You can incorporate this exercise into your standard discovery workshop, use it to sharpen the focus of your team for rewriting existing content, or put your sales team through their paces ahead of big pitches.