Welcome to Key Research Actions for Entrepreneurs
Reduce your risk of failure, listen to your potential users, learn from the best, and make evidence-based decisions.
Want to make sure your idea is moving in the right direction? These 3 key research actions will inform any doubts or respond to any questions you might have about your idea. Having the basic information regarding your idea from industry leaders (who are solving a similar problem and how they are solving it), user’s profile (who they are) and their needs (what they want/need), will increase the level of understanding for your potential idea.
A 3-step process to understand the market, your potential users, and their needs.
Simple guides to execute a benchmark, poll, and interviews by yourself, with templates to document your learnings.
Triangulation: an easy method to uncover insights.
Is my business idea unique? Am I the only one thinking this? (Probably not)
Who are my potential clients? Will they buy into my idea?
What are their pains, gains, and motivations?