Austin, TX

Enterprise Marketing Manager, Performance & Optimization

About the team

Miro's Enterprise Demand Generation team is a small but growing part of Miro's Global Marketing team. We believe in experimentation, working together, having fun, and driving business results for our sales partners. Each role at Miro is based at one of our physical hubs and we look for talent that want to be part of these local, collaborative communities. Mironeers work in a hybrid model, with a 3 days a week in office culture as our baseline.

About the role

In this role, you'll own our paid marketing & optimization strategy across online and offline channels focused on Enterprise acquisition, from digital performance marketing like LinkedIn to website and in-product CRO. Working closely with our Demand Generation segment leads, you'll build effective campaigns to achieve pipeline goals and deliver positive return on ad spend. We're looking for a motivated individual that loves building programs from the ground up, a true collaborator that enjoys working cross-functionally, and a marketer with strong customer empathy who can take an insight and turn it into an action.

What you’ll do

  • Manage and optimize ad creative, copy, and spend to result in a positive return on ad spend
  • Manage large scale personalization and testing (A/B/MV) initiatives
  • Own channel-specific performance metrics (i.e. CPC, CPA, CAC/LTV) that support sales pipeline targets across our sales segments
  • Identify and test new channels in partnership with our digital agency and demand generation campaigns leads
  • Manage a digital agency from setting the strategy to optimizing spend

What you'll need

  • Deep experience with management of paid channels (Google search and display, Facebook, Twitter, LinkedIn, content syndication, and podcasts)
  • Experience with optimization strategy and execution of testing tools like Google Optimize &
  • Experienced running ABM campaigns, and familiarity with account-based tools (e.g. Terminus)
  • Experience with B2B sales/marketing processes and metrics
  • Ops-minded, process-oriented and committed to clean data
  • Capacity to perform in a high-growth environment
  • SaaS experience preferred
  • A strong written and verbal communicator
  • An open-minded, curious, and eager learner, eager to build your skillset
  • Ability to effectively collaborate with remote teams

What’s in it for you

  • Excellent Medical, Dental + Vision health benefits
  • Competitive salaries + Flexible time off
  • 401k matching + Stock options
  • Free lunches + Office snacks
  • Be a part of a culture of learning that will take your professional growth to another level with collaborative + thoughtful team members
  • Distributed team across offices globally


About Miro

Miro is an online collaborative whiteboard platform that enables distributed teams to work effectively together, from running brainstorming sessions and workshops to planning projects, from designing new products and services to facilitating agile ceremonies. Miro is trusted by Dell, Cisco, Deloitte, Okta, Datadog, Shopify, and many more global companies of all sizes.

We are a team of dreamers. We look for individuals who dream big, work hard, and above all stay humble. Collaboration is at the heart of what we do and through our work together we hope to create a supportive, welcoming, and innovative environment. We strive to play as a team to win the world and create a better version of ourselves every day. If this sounds like something that excites you, we want to hear from you! 

At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences.
Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. Diversity invites all talent with different demography, identities and styles to step in, and inclusion invites them to step closer together. Every day, we are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences.

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