Amsterdam, NL

SEO Specialist (Japanese)

Marketing

About the team

The Organic Growth team plays a significant role in Miro's rapidly scaling growth, contributing tangible results to our international expansion. 

The Organic Growth team is part of the overarching Growth Marketing function and partners very closely with other teams within this organization, such as Paid Search, Paid Social, and Lifecycle Marketing. Additionally, the team collaborates closely with other functions such as Brand Marketing, Analytics, Product, and Finance, resulting in a collaborative role.

Each role at Miro is based at one of our physical hubs and we look for talent that want to be part of these local, collaborative communities. Mironeers work in a hybrid model, with a 3 days a week in office culture as our baseline.

About the role

In this role, you will drive initiatives and objectives to influence, shape, and execute the Organic Growth team's strategy in Japanese-speaking markets. In particular, you will own campaigns and partnerships for the Japanese-speaking markets, monitoring and analyzing campaign performance against plan in order to iterate and optimize for the future. 

You will collaborate closely with other talented individuals in the Organic Growth team and across other acquisition channels, working as a team to significantly impact the company’s overall success. 

This role offers a unique opportunity to apply your Japanese language expertise in a commercial setting. This is an ideal role for someone who is intellectually curious and motivated to discover, test and analyze how natural language can be optimized to create successful marketing strategies. As part of the Organic Growth team, your efforts in this newly created role will lay the foundation for the team as we scale up and expand.

What you’ll do

  • Plan and deliver outreach campaigns that drive traffic, leads, and brand loyalty
  • Seek out and develop long-term business partnerships with relevant Japanese-speaking bloggers and webmasters
  • Use advanced tools and a hands-on approach to identify & reach out to top online influencers with whom we can collaborate
  • Deliver effectively on strategic plans while continually monitoring and analyzing results
  • Gain an in-depth understanding of the business impact of our work, and help inform strategy based on your observations and empirical data
  • Review keyword strategies and website content as needed to ensure that idiomatic keywords and cultural language characteristics are optimized for Japanese-speaking markets

What you’ll need

  • Demonstrated knowledge of Microsoft Office (especially Excel) 
  • Previous experience in SEO or content writing is a huge bonus 
  • Excellent communication skills, both verbally and in writing
  • Ability and willingness to self-learn and experiment
  • Ability to multitask and handle various priorities  
  • To be a team player who knows to collaborate with others
  • A winning attitude with a constant urge to be a leader in your field
  • A degree in marketing, economics, business, or a related field preferred
  • Professional fluency in English and Japanese required
  • Japanese expertise must include reading and writing with an understanding of regional idioms and slang across Japanese-speaking regions

What's in it for you

  • Stock Option Grant
  • Medical Insurance coverage
  • Travel allowance for your commute
  • Lunch, snacks and drinks provided
  • Allowance to facilitate remote working during WFH period
  • Weekly team activities (even virtually) to keep the spirits high
  • Opportunity to work for a truly global team
  • Inspiring workplace in the heart of Amsterdam

 

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